Abstract: Media affects all aspects of life. In a broad sense, medium not only refers to the intermediary connecting people and all things, but is also the symbolic carrier of creation and appreciation in art. Each art medium has its own unique artistic connotation that cannot be replaced by other media, and cross-media in art is to break through its own media boundaries and pursue the aesthetic effect expressed by heterogeneous media. This ideal state is what every art form should strive to achieve. Research in the field of art theory is not only directed to a specific art category, but also to the interaction based on the particularity and difference of art. In the context of cross-media art theory and practice, it is necessary to re-examine traditional art theories from a new cross-media perspective. Taking the word medium belonging to time art and the image medium belonging to space art as the starting point, this paper discusses the media specificity and cross-media quality in different art forms, and provides new methods and ideas for the research of art theory and the appreciation of works.

Key words: cross-media, image, narrative, word