为研究生活方式、免税店选择属性、满意度以及再访问意向四者之间的关系，通过文献法分别建立了生活方式、免税店选择属性、满意度以及再访问意向的评估量表。以生活方式为自变量，免税店选择属性为中介变量，满意度与再访问意图为因变量，对四个变量的关系进行研究。调查以访问韩国济州岛外国人免税店的中国游客为对象，通过问卷调查的方式共回收问卷347份，其中有效问卷为326份。研究通过PLS分析，得出生活方式类别下的部分因子对免税店选择属性存在显著正向影响；免税店选择属性对满意度及再访问意向存在显著影响；免税店选择属性在生活方式对满意度和再访问意向的影响中具有部分中介效果。

The purpose of this study was to look into the relationship between lifestyle, duty-free shop selective attributes, satisfaction, and revisit intention. The relationship between the four variables was investigated with lifestyle as the independent variable, duty-free shop selective attributes as the mediating variable, and satisfaction and revisit intention as the dependent variables, using the literature method to establish an assessment scale of lifestyle, duty-free shop selective attributes, satisfaction, and revisit intention. The survey was done on Chinese tourists visiting duty-free shops on Jeju Island, Korea, with 347 questionnaires gathered, 326 of which were valid. The study found that some lifestyle factors have a significant positive effect on duty-free shop selective attributes; duty-free shop selective attributes have a significant effect on satisfaction and revisit intention; and duty-free shop selective attributes have a partial mediating effect in the influence of lifestyle on satisfaction and revisit intention, according to PLS analysis.