交互式设计是人与产品及其服务的一种信息表达行为，在现代媒体设计中广泛应用，增强动态海报的交互式创新设计显得尤为重要。文章旨在通过交互模式、设计创新以及创意表达，研究动态海报的交互式设计模式。在探究动态海报设计的特征及优劣势基础上，对新媒体视域下的动态海报交互性特征进行分析和研究，结合视觉语言表现、空间逻辑架构、交互融合设计方法进行创意表达，并给出中国书法年轮动态海报设计思路，进一步总结出动态海报的设计方式和交互设计方法。该设计模式实践为未来的海报设计提供指引和参考，促进动态海报设计的多元化发展。

Interactive design is an information expression of people, products and services, which is widely used in modern media design. It is particularly important to enhance the interactive innovative design of dynamic posters. This paper aims to study the interactive design mode of dynamic posters through interactive mode, design innovation and creative expression. On the basis of exploring the characteristics, advantages and disadvantages of dynamic poster design, this paper analyzes and studies the interactive characteristics of dynamic posters from the perspective of new media, and creatively expresses by combining visual language expression, spatial logic architecture and interactive fusion design; it provides the dynamic poster design ideas for Chinese calligraphy rings, further summarizing the design approaches and interactive design methods of dynamic posters. The practice of this design mode will provide guidance and reference for future poster design, and the methods can promote the diversified development of dynamic poster design.