在人类发展史上，图腾是重要的文化载体，具有丰富的内涵意蕴，体现着不同时期、不同地域、不同民族的时代特征，可为新时代高校艺术设计教育提供活跃灵感和创作资源，有着重要的素材、审美和教育价值。研究结合当前高校艺术设计教育过程中存在的诸多问题，从图腾文化所蕴含的素材、审美和教育价值属性入手，并选以宁钢作品中的“猫头鹰”纹样意象为例，通过对这一图腾作品的创作解读，探讨其如何引导高校的艺术设计教育思维以及具体实现路径，以期对推进高校的艺术设计教育有所借鉴和启发。

In the history of human development, totem is an important cultural carrier, with rich connotations, reflecting the characteristics of different periods, different regions and different nationalities. It can provide inspiration and creative resources for the art and design education of colleges and universities in the new era, and has important material, aesthetic and educational value. Based on the analysis of many problems existing in the process of art design education in colleges and universities, this paper starts with the material, aesthetic and educational value contained in totem culture, and takes the "owl" pattern image in Ning Gang’ s works as an example. Through the interpretation of the creation of this totem work, this paper discusses how it can guide the thinking of art design education in colleges and universities as well as the specific implementation path, so as to provide some reference and inspiration for the promotion of art design education in colleges and universities.